Media watch and social content

Track keywords in public news feeds and plan social posts with approval.

Media watch#

Open Reports › Media watch to follow public coverage of your campaign.

1. Add sources: public HTTPS RSS or Atom feeds from trusted news sites and blogs.
2. Add keywords, such as your candidate's name or a policy phrase.
3. New mentions appear in the feed after each scheduled scan. Open the source article, then mark reviewed or dismiss.

Review mentions before acting on them. A keyword match is not the same as a story about you.

Social content#

Open Reports › Social content to plan, screen and approve posts across the social accounts you administer.

• Draft posts and send them for review; the same content screen applies.
• Publishing works only for accounts connected through each platform's approved app, and stays within each platform's rules.
• Performance shows views, likes, comments and shares over time, platform comparisons, follower growth, best posting times (Nairobi time, with sample sizes) and top posts.